The Metaverse: A New Digital Frontier and Opportunities for Monetization in a Virtual Economy
- Miguel Virgen, PhD Student in Business
- Feb 1
- 5 min read
Abstract: The concept of the "metaverse" has rapidly transitioned from speculative fiction to a tangible, evolving digital ecosystem that blends augmented reality (AR), virtual reality (VR), and blockchain technologies. As a convergence of the physical and digital worlds, the metaverse offers new avenues for individuals and organizations to generate wealth, interact, and conduct business. This paper explores the metaverse’s defining characteristics, technological infrastructure, and the economic opportunities it presents. By analyzing emerging business models, digital assets, and monetization strategies, this research examines how individuals and businesses can harness the metaverse for financial success in an increasingly digitized world.
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